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The product

Know your market. See your competitors. Find your opportunity.

Merchant Visibility reads Google Shopping every week across 11,378 searches: which retailers appear, where, at what price and on what promotion. So you can see your competitive position, your pricing and your visibility against everyone else selling what you sell.

Merchant Visibility in 60 seconds

What we record, for every tracked search

Market visibility

Know who Google puts in front of your shoppers

See which retailers appear most often across the Shopping results, how high they rank, and who gained or lost ground this week.

Every seller, ranked

Competitive pricing

See who is undercutting you, product by product

The very same product is often listed by several retailers at very different prices. We record every one, so you know where you are the cheapest, where you are not, and by how much.

Compare sellers

Promotional intelligence

Know when the market goes on sale

Track which competitors are discounting, how deep, and in which categories, week by week, so a rival's sale shows up before it shows in your sales.

Promotions by industry

Product and market insights

Read a whole category at a glance

Explore products, sellers and searches to find the opportunities: which categories are open, which are locked up by a few big names, and which products are competing for the same shoppers.

Explore the industries
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Who it's for

Who it's for

Built for every team competing for the sale

SEO, trading and merchandising teams all win or lose on the same Google Shopping results. Merchant Visibility shows each of them where they stand, and what changed this week.

SEO teams

Own your Google Shopping visibility

See how often your products appear on the searches that matter, how high they rank on the Shopping tab and the main results, and who took the slots you didn’t.

  • Visibility and share of voice against every competitor
  • The searches your rivals rank for and you don’t
  • Who gained or lost ground this week, and where
Every seller, ranked Book a demo

Ecommerce & trading teams

Track every price and promotion

See where you are the cheapest and where you are being undercut, product by product, and know the week a competitor goes on sale.

  • Your prices against every seller of the same product
  • Competitor promotions as they start, and how deep
  • Delivery-inclusive price gaps, week by week
Compare sellers Book a demo

Merchandising teams

See your range against the market

Compare the depth and breadth of your range with your competitors’ in every category, and find the product types where the market is open.

  • Products listed per category, yours and theirs
  • Which categories are crowded and which are open
  • Price bands and ratings across each category
Explore the industries Book a demo
Get in touch

For retailers, ecommerce teams and agencies

See what you're missing

Tell us which products, categories or competitors matter to you. We'll show you how your market looks on Google Shopping, and set up tracking for your own range.

  • Your products' rank on every search that matters
  • Your prices against every competing seller, every week
  • Competitor promotions as they start
  • Data exports for your own reporting
Your details go to Melt Digital and nowhere else.
This week's insights

Insights · week of 3 November 2026

Insights from the world of Google Shopping

What this week's data says about the market, the retailers in it and their prices. Each finding links to the page it comes from.

From the blog

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